TriMet Communiting News & Resources
The task
Assist TriMet with a regional campaign to highlight their support of safe, clean and affordable public transportation options.
The work
Design a content-driven campaign with TriMet’s brand adjacent to the Commuting News & Resources sections of OregonLive.com. Create eye-catching creative to remind readers why TriMet is an excellent option. Supplement the digital campaign with print ad placement and paid social media.